If it's Thursday (or Wednesday or Friday or Saturday) it must be time for the latest Hillary Clinton campaign theme of the day (or hour). The most recent mouthful in Iowa is “Big Challenges, Real Solutions: Time To Pick A President" which was theme distinct from last week's "Working for Change, Working for You Tour" in New Hampshire (which included "Moms and Daughters Making History" events) and really distinct from a recent themed excursion in Iowa called "Every County Counts Tour" and even more distinct from the recent "Ready for Change, Ready to Lead" tour in Iowa and NH. I could name scores of others (and I do mean scores) that reflect the past year's efforts but I think you get the point -- when it comes to peppy themes, the Clinton campaign can't be beat.
It took long enough but the Clinton campaign finally did figure out an effective ad theme with the latest effort titled "Stakes." It's smart, succinct and thankfully not weighed down with thematic baggage. It's also the most effective ad of the campaign (and will hopefully allow people to forget last week's holiday ad theme debacle.See it here.
I doubt Dem hopeful Joe Biden has gone through too many themes during his valiant primary season quest to break through the celebrity and media horse race chatter dominated by the Clinton/Edwards/Obama grudge match. He's spent too much of the campaign like an eccentric uncle people enjoy but wouldn't necessarily trust with their vote. Well, Joe told Walter Shapriro of Salon there might be a Iowa caucus surprise out there for his campaign -- which would help his prospects immensely in New Hampshire. Read about Joe Biden's self-assessment here in my daily link.
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